What to do before you hire a Web designer

By Robert Lockard

Do you feel lost when it comes to Web design? You don’t need to be an expert on HTML, Ruby or other programming languages to end up with an effective design for your ecommerce website. You can use Magellan Commerce’s custom-design services to handle the actual design part.

Blue dogBut there are several steps you can take before you go to the experts to make sure your site does precisely what you want it to. These steps come from an Examiner article entitled, “Website design starter plan for clients.” That article has horrible spelling and grammar, but it has a few good ideas I want to share, so I’ll cut its author a little slack.

Anyway, here are two of the steps you should take before requesting help from a Web designer:

1. Look at what your competitors are doing. Plagiarism is illegal, but finding good practices and Web-design ideas is perfectly legal. This will give you a good starting point to see which elements of a website you would like to use in your own. Try to stick to general ideas, such as navigation, structure and what subjects are covered in the text.

2. Once you have an idea of what others are doing, start mapping out your website’s outline. Start with the main pages, such as home, services, products, about us, etc. Then add subpages under the main pages to build on more specific topics. Fill in as much detail as you can about what information and messages you want those pages to contain. This will help the designers be more precise in meeting your needs.

You can find the rest of the steps in a blog entry on the new Web Design Blog on Submit Solution. The new Submit Solution website is now online, and it will get most of the Internet marketing blog entries from now on, while the eHarbor Blog will mostly be about topics related to eHarbor, Inc.

The photo of the blue dog is from Flickr, and it is the copyright of lepiaf.geo.

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