Finding Superman image on Google no easy feat

By Robert Lockard

The other day, I had an image in my mind of a strange object and I wanted to find a picture of it online. The only problem was I didn’t have a clue what it was called. The image in my head was of a scene in “Superman II” when General Zod’s henchman Non is in the Oval Office and he’s staring intently at something. It’s five metal balls tied to strings in a row and the ones on either end keep hitting the four still balls, causing the ball on the other end to bounce away and come back again.

Maybe you already know what I’m talking about.

I turned to one of my coworkers here at eHarbor, Inc. and asked her to help me. She could picture it, as well, but she couldn’t put her finger on the name. I tried searching for “metal ball attached to strings hitting each other” on Google, but I didn’t find what I was looking for. Luckily, my resourceful coworker found it on Amazon.com, I believe. I could now put a name to an image – Newton’s cradle!

This story illustrates my need for a visual search engine and not simply a text-based one. Luckily, Microsoft and Google are both heading in that direction. I read about their efforts in a CNN article entitled, “Microsoft, Google expand search-engine tools.”

You can find the rest of this blog entry on the Submit Solution SEO Blog on October 6, 2009. The photo of Newton’s cradle is from Flickr, and it is the copyright of ƒяαиcєscα яσsє.


Newton's cradle in motion

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